A rebrand that brought fresh eyes and attention. Client Northland Potato Growers Association Situation Northland Potatoes, an organization representing potato growers in Minnesota and North Dakota, faced a decline in grower participation and a lack of industry visibility. Despite overseeing over 80,000 acres of various potato types in the Red River Valley, they struggled to…

How a logo can communicate integrity. Client Garza Labor Situation Garza & Sons Labor Contractors LLC operated under three different names: Garza & Sons, Continental Connect, and H-2Aide. To unify their business identity and enhance the customer experience, we consolidated these personas into a single cohesive brand: Garza Labor. This rebranding aimed to communicate their…