Positioning brands to advance agriculture

Ten Acre Marketing was founded in 2019 by Leah Halverson, a fourth-generation potato grower from Black Gold Farms. We were founded in agriculture, for agriculture, with the belief that this industry deserves incredible marketing.

Our team bridges the gap between deep agriculture insight and extensive marketing capabilities. We're here to help agribusinesses be understood, trusted and chosen.

It all started with ten acres.

Nearly 100 years ago, Leah’s great-grandfather, Hallie Halverson, left a banking career to pursue a life in agriculture. On his first ten acres of land, he cultivated opportunities for generations to come.

It’s a story that resonates four generations later. Our founder, Leah Halverson, built our agency around it.

Now, agriculture is more essential than ever. Well-told stories are, too. Ten Acre tells those stories for clients, amplifying their voice and the power of agriculture.

Ten Acre Marketing is a part of the Black Gold Farms Family of companies and is fully owned by the Halverson family.

Why work with an agricultural marketing agency?

Growers are not consumers, and the buying cycles, partnerships, regulations and channel dynamics in agriculture are unique. We’ve learned the unique timing, margins and levels of trust that make this industry run. This is how an agency specializing in agriculture delivers real value.

Whether your business or campaign is B2B or B2C, we work to understand your team from the inside. We tailor strategy, branding, PR and advertising to work specifically for the ag supply chain.

Ten Acre Marketing leadership

Founder & CEO

Leah Halverson

SVP of Strategy & Business Development

Mary Heslep

SVP of Agency Operations & Creative Development

Terri Spencer

VP of Client Services

Brock Nemecek

Do we sound like your kind of agency? Get more details.

Here are some questions people ask about working with an agricultural marketing agency and about working with an agency in general. If you have any other questions, please ask us.

What industries does Ten Acre Marketing specialize in?

Why hire an agricultural marketing agency instead of a general agency?

Agriculture has its own audiences, buying cycles, terminology, relationships and business realities. An agricultural marketing agency already understands that context. The Ten Acre Marketing team brings experience in both agriculture and marketing, so we can spend less time learning the basics and more time uncovering insights. It helps you solve the right problems faster and create work that connects with growers, buyers, retailers and consumers.

Do you work with family farms or large agribusinesses?

How do I choose a marketing agency?

How involved will my team need to be during a project’s development?

Do you use artificial intelligence in your work?

We do use AI thoughtfully and carefully. We use AI as a tool to work more efficiently and spark ideas. It’s not a replacement for strategy, creativity or human judgment. Our team reviews AI outputs, and we refine and craft them to our own standards, and yours.

We believe AI should accelerate good thinking but not replace it. If you'd prefer, we can keep AI out of your project. Just let us know at the start. Either way, the work will be accurate, on-brand and built around your story.